Keyword research

Pick the keywords worth writing for.

Type a keyword and Marvedo lists related searches with their monthly volume, difficulty, intent and CPC. See who ranks on Google for each one, save the ones you want and track where you stand.

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Example keyword research for “business laptops”: related searches with monthly volume, SEO difficulty, search intent and cost per click.

What is keyword research?

Keyword research is finding out which words your customers type into Google, how often they search for them and how hard they are to rank for. The right keyword brings you people who have never heard of you but are already looking for what you sell.

Volume alone isn’t enough. Search intent tells you whether the person is looking for information, comparing options or ready to buy. Marvedo shows every keyword with that context, which makes it easy to decide whether to improve a page you have or create a new one.

What keyword research gives you

  • Volume, difficulty, intent, CPC

    Monthly search volume, keyword difficulty, search intent and cost per click for every keyword, in the country and language you choose.

  • Google results

    See which sites, and which pages, make page one for that search.

  • Saved keywords and rank tracking

    Keep the keywords you choose in one place and track how your site ranks for them.

From keyword to content decision

  1. Start with a topic

    Enter a word that describes your product or service, then choose a country and language.

  2. Sort by intent

    Send buying-intent searches to category and product pages, and informational ones to guides.

  3. Map it to a page

    If a page already covers it, improve that page; if not, create one. Then track your ranking.

Frequently asked questions

How accurate is search volume?

Search volume is an estimate averaged over several months. Treat it as a way to compare keywords, not an exact count. Your real impressions and clicks come from Search Console.

Why does search intent matter?

Two searches about the same product can want very different things: someone typing “best laptop for small business” wants a guide, while “bulk laptop purchase” wants a quote. A page that misses the intent won’t convert, even if it ranks.

Can I start without Search Console data?

Yes. Keyword research works without Search Console. Connect it and you’ll also see the searches your site already appears for.

Do you guarantee rankings?

No. Research helps you choose which searches to target and with which page; Marvedo then measures the result and reports it as it is.

Works well with

Related guide

SEO for e-commerce category pages

A guide to winning buying-intent searches with your category pages.

Read guide